Annual Conference 2017 Session Descriptions


Thursday, August 17

12:00pm – 1:30pm, Arnold Sanow

Get Along with Anyone, Anytime, Anywhere…

No matter how well people get along, even a slight improvement in communication, every day interactions and understanding others can greatly enhance teamwork, productivity,  client relationships and contribute to a positive work environment.

Furthermore, in this economy everyone is doing more with less --- And in this fast pace world, the “niceties” get lost and working relationships suffer.  In fact, over 90% of the problems in companies and organizations today are a result of communication breakdowns such as misunderstanding, misinformation, miscommunication and mistrust.

This tailored session focusing on your companies needs will provide tips, tools and solutions to improve the participants “Get Along” IQ by building rapport, relationships and connections with customers, co-workers, employees and stakeholders.

By building positive connections, enhancing emotional intelligence, and transforming interpersonal skills the participants boost their personal and professional success and “tune up” their “soft skills”

Learner Objectives:

1. Learn 6 ways to get everyone signing your praises

2. Discover 3 keys to eliminating misunderstandings once and for all

3. Discuss how to soften your image and be more approachable, likable and trustworthy

4. Discover how to say NO and communicate in a nice way

5. Walk away with knowing how to make every meeting, transaction and connection positive, memorable and special

 CMP-IS: Domain F: Stakeholder Management


1:45pm – 2:45pm, Tracy Stuckrath, CSEP, CMM, CHC, CFPM

A Healthier Appetite for Meetings

Being a meeting planner is no piece of cake (but we do eat a lot of it).  From juggling meeting space and hotel blocks to negotiating contracts and managing social media, to hiring speakers and ordering food and beverage, we have a lot on our plate.

How then do we have time to figure out F&B menus to incorporate special dietary requests of farm-to-table, gluten-free, allergy-free, vegan, Paleo and Halal for our participants?  What about trying to stay healthy ourselves?  Working long hours with crazy travel schedules doesn’t leave a lot of free time for exercising or grabbing something good to eat. 

In this session, we’ll explore examples of food that feed all sorts of palates and dietary needs and learn how simple it can be to stay on the healthy track no matter how busy and stressful your life is.

Learner Objectives:

  1.        Invent your meeting menus to address dietary needs and serve healthier alternatives for everyone
  2.        Examine ways you can add value to your event through food and health
  3.        Invest in your health with 10 keys to staying healthy while planning your meeting

CMP-IS: Domain G: Meeting or Event Design


1:45pm – 2:45pm, Tim Moore

Leveraging Generational Differences: Negotiating Across the Generations

Everyone likes the same type of negotiating style and the same type of service right?  Nothing could be further from the truth.  The truth is that what your team doesn't know about the five generations impacts the bottom line. 

Each generation, with their unique values, is drawn to different negotiating styles and methods while defining a quality sales or service experience in their own unique way.  In "Negotiating Across the Generations" we will explore the biases of each of the four generations and give simple, easy to execute ideas for how to best work with each.  It is highly energetic, highly engaging, and full of immediately actionable ideas that translate into increased sales.

Learner Objectives:

  1.        Understand the different generations in America and why they think and act differently from one another
  2.        Have plenty of “take home value” content, even the words to use in specific scenarios
  3.        Think differently about how to best negotiate and communicate with each different generation member you encounter in business.

CMP-IS: Domain B: Project Management


3:00pm – 4:30pm, Tyra Hilliard, PhD, JD, CMP

Crisis Preparedness: Five Things You Can Do Right Now (to better protect your attendees, your organization and your meeting)

Even if your organization has a risk management plan, chances are good that it does not adequately cover your meetings.  Coming up with a risk management plan for each and every meeting can be a daunting task.  But what if you could identify five things that you could do right now to better protect your attendees, your meeting and your organization?  You can!  In this session, five tools (and numerous resources) will he shared that if implemented right away – will improve your risk management practices starting with your very next meeting.  Examples, case studies and templates will be shared.  Participants will be encouraged to share their experiences and best practices in risk management as well. 

Learner Objectives:

1. Identify five risk management practices that can be used to minimize the probability that a risk will occur or minimize the consequences if it does occur.

2. Modify the way events are planned to incorporate risk management measures into the basic process.

3. Coordinate risk management roles among planners, facilities, and vendors.

CMP-IS:  Domain C: Risk Management (1.5 Clock Hours)


Friday, August 18

8:45am – 10:15am, Tyra Hilliard & Tracy Stuckrath

Food, Risk & Liability: More than Menu Planning

Every good meeting professional knows to plan around food allergies and dietary restrictions.  It’s food business, but it’s also the law.  In this session, an industry lawyer and a meeting planner address questions such as: To whom do I owe legal duty of care?  Am I meeting it?  And what is the risk for failing to do so?

Learner Objectives:

1. Define duty of care as it applies to food allergies

2. Assess the applicability of specific laws to food –related to liability risk.

3. Incorporate risk mitigation techniques to create best practices.

CMP-IS:  Domain G: Meeting or Event Design (1 Clock Hour)


10:30am – 11:45am, Tara Liaschenko, CMM

The Solution Circle

Would you like to have the collective brain power of a number of industry professionals focusing on solving a professional industry related challenge you’re experiencing? Bring your challenge and allow your peers to focus solely on providing you with solutions. Once you share your challenge with the table, you will allow a peer to take ownership and document the collective solution sharing just for you.  Experience the power of having several people focusing solely on providing you solutions for several minutes.  Learn from the challenges and solutions of others in your industry.  Take away these offerings and solutions to share with other colleagues.  Come join us for a Solution Circle experiential learning solution collective. Walk away knowing your challenge is now in solution mode.

CMP-IS:  n/a


10:30am – 11:45am, Ann Buhl, CMM, CMP

SMM: Adding Value to the Participant Experience

You may think that your strategic meetings management program has little to do with the end experience. After all, the main goal is to save money, right? Wrong. In this session, consider how strategic meetings management can help enhance the experience of all of your participants and discuss strategies for capitalizing on these efforts with your peers.

Learner Objectives:

1. Understand the value of SMM and its relationship with participant experience. 

2. Learn three ways you can enhance the attendee experience through SMM.

3. Plan out ways you can implement these methods at your organization.

CMP-IS:  Domain A: Strategic Planning


12:00pm – 1:30pm, Tim Moore

Generational Insights: The Great Generational Shift

All your clients like the same communication style and respond to the same type of service...right?

Nothing could be further from the truth. Generation is one of the most important factors that shape people’s opinions and views.

There is a “Great Generational Shift” underway in the workforce today. 

The truth is that what you don’t understand about the five generations impacts the bottom line. Each generation, with their unique values, defines a quality sales or service experience in their own unique way.

What your Baby Boomers prospect defines as "rapport building", Millennials may define as a waste of time and what Gen X customers may prefer, your more Mature clients will  think is outright rude.

In "Generational Insights – The Great Generational Shift!” you will explore the communication styles and services biases of each of the generations and learn simple, easy to execute ideas for how to best work with each. 

This session is fun, energetic, highly engaging, and full of immediately actionable ideas that will have you thinking differently about your clients and prospects.  This Keynote will change the way you look at your customers and co-workers.

Learner Objectives:

1. Understand the different generational communication channels

2. Have a better understanding of ways to build stronger relationships with different generations

3. Be able to better communicate to each generation what is important for them to know about what you and your company does for customers and employees

CMP-IS:  Domain E: Human Resources